Aimed at addressing food security and sustainability in Asia, the 14th edition of THAIFEX-World of Food Asia concluded in Bangkok in May.
Jointly organised by Koelnmesse Pte Ltd, the Department of International Trade Promotion (DITP), and the Thai Chamber of Commerce (TCC), the main objective of this synergistic partnership between the government and the private sector was to address growing F&B demands and concerns in Asia. The show, held over five days, was attended by 43,129 Thai visitors and 11,982 international visitors, all key decision makers and buyers in the F&B trade. Spread across nine halls, the show offered not only a wide array of food products and technologies, but also access to insights that could help companies extend their businesses throughout the region.
The international exhibitors grew by 14% this year with representatives from countries such as Scotland, the US, Australia, Poland, Japan, Turkey, and Vietnam. Acknowledging the huge potential in Asia for western products, Neil Mcinnes, head of South-east Asia, Scottish Development International, said: “We have been seeing an increase in demand from Thailand and Asia as a whole for Scottish products, ranging from Scottish smoked salmon and seafood to shortbread, biscuits, cheese and craft beer. THAIFEXWorld of Food Asia has given us the opportunity to showcase these and other innovative Scottish products and capitalize on the demand for high-quality, premium products in Thailand and beyond.”
Mathias Kuepper, managing director, Koelnmesse, organiser of THAIFEX-World of Food Asia 2017, said, “This year’s show proved to be not just a networking platform for buyers and exhibitors, but also an avenue for everyone to collaborate, share thoughts and exchange knowledge about issues facing the industry.”
In keeping with this objective, a few initiatives were launched at the show this year to accelerate engagement and dialogue among industry folk. Hosted Buyers Programme: For the first time this year, an exclusive